
Apple External Payments Explained: A 2025 Beginner’s Guide
For years, Apple’s famous “30 % cut” on in‑app sales left many indie studios and SaaS founders feeling boxed in. Want to offer a web discount? Against the rules. Crave direct credit‑card data for churn analysis? Forget it. The latest iOS update, propelled by EU regulators and a decisive U.S. court ruling, cracks open that walled garden. Here’s what it actually changes—and what it doesn’t