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Top Mobile App Metrics for Growth Marketing

Top Mobile App Metrics for Growth Marketing in 2026

Growth marketing for mobile apps is no longer about downloads alone. It’s about understanding what drives long-term success. Metrics like retention rate, DAU/MAU ratio, ARPU, and LTV reveal the real story behind user behavior and profitability. Forward-thinking teams are leveraging predictive analytics and automation to connect these metrics into a single growth engine. Smarter decisions, higher engagement, and a sustainable path from MVP to market dominance.

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